electoral effects

The DPP’s United Campaign Strategy in the Legislative Yuan Elections: The Case of Taipei and Kaohsiung City

This article examines the formation and electoral effects of the “united campaign strategy” used by the DPP in the Taipei and Kaohsiung City elections. This campaign strategy is a peculiarly maneuvered under SNTV electoral system. Its unique feature is that, instead of campaigning alone, the candidates from a party step up their campaigns as a union to facilitate the allocation of votes, namely “vote equalization”. The empirical evidence indicates that the formation of this strategy is primarily connected with the rational thinking of a party and its candidates.

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